blurry placeholderSkydive over Nelson Tasman for unbeatable views and a rush like no other.

Destination Partner Programme

Skydive New Zealand

Destination Partner Programme

Join more than 50 tourism businesses collaborating to make Nelson Tasman a remarkable, sustainable and globally recognised destination – collectively we can achieve more.  

blurry placeholderThe Nelson Tasman Visitor Sector team. From left to right: Rita, Rebecca, Craig, and Donna.
The Nelson Tasman Visitor Sector team. From left to right: Rita, Rebecca, Craig, and Donna.
blurry placeholderVisitor Sector catch up at Harvest Kitchen.
Visitor Sector catch up at Harvest Kitchen.

Partnering for growth

Our Destination Partner Programme delivers proven results: 

Get worldwide exposure through PR, media hosting, and offshore trade representation—unlocking valuable business leads and contacts, with over $2M in earned media and 200 in-person trade presentations delivered last year alone.

Extend your season and grow your business with shoulder-season domestic campaigns that drive bookings—delivering 7,000+ direct referrals to partners last year alone.

Boost your online visibility on NelsonTasman.nz through enhanced listings, deals, event promotions, and fresh storytelling—connecting with 70,000+ monthly visitors and driving valuable direct referrals to your business.

Get access to exclusive insights, hands-on workshops, and networking events that help you make smarter business decisions and stay one step ahead of industry trends.

Enjoy priority access and exclusive discounts on our Official Visitor Guide and Map—over 70,000 copies distributed to 200+ hotspots across Aotearoa, putting your business in front of eager travellers nationwide.

Download our 2025/26 prospectus

Want to know more? Download our comprehensive prospectus to explore the full range of benefits. 

"NRDA's support has directly contributed to our growth. Being part of the DPP is an easy recommendation from us."

— Elissa and Zane Kennedy, Wine Art & Wilderness 

blurry placeholderCraig with the Tourism New Zealand team at Gravity Winery.
Craig with the Tourism New Zealand team at Gravity Winery.
blurry placeholderMinecraft famil with Tourism New Zealand.
Minecraft famil with Tourism New Zealand.

Terms & Conditions

blurry placeholderOn your way to Ngaio Island, your guide will teach you a haka – a simple call and response chant to announce your approach to Toka Ngāwhā.

Media

See what visiting journalists love about our region.
Find out more